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B2B LeadGen SaaS
Unified platform architecture replacing Clay + Apollo + Instantly on one stack.
The stack
Next.jsPostgresClaudePlaywright
The ask
Collapse Clay + Apollo + Instantly into one owned platform. Stop paying three vendors for overlapping data and sequencing that should live in one pipeline.
The build
Unified schema spanning company / person / signal / sequence / reply. Claude handles intent classification, reply scoring, and first-draft personalisation. Playwright runs verification crawls for data freshness. One queue, one database, one UI.
The stack
Next.js · Postgres · Claude · Playwright · custom enrichment layer.
The outcome
End-to-end B2B outbound platform running on a single stack. Replaces three SaaS subscriptions with owned code. Data ownership sits with the operator, not the vendor.